Capture permission clearly
Use a focused form and a useful promise so every subscriber knows what will arrive.
Email and retention growth
Match the platform to the customer journey: permission, welcome, purchase recovery, repeat orders, and measurable message cost. A larger feature list is not the goal.
Revenue before send volume
Use a focused form and a useful promise so every subscriber knows what will arrive.
Trigger a short sequence from real store behavior instead of sending the same promotion to everyone.
Segment by purchase and engagement signals, then measure repeat revenue after message cost.
Watch bounces, complaints, inactive contacts, authentication, and list growth before increasing volume.
Safe first test
Use a clean consented segment, authenticate the sending domain, and set a control baseline. Keep the platform only when delivered messages, qualified clicks, recovered purchases, and net revenue justify the subscription and SMS cost.
Map the welcome and retention flow →